As part of RBC’s latest campaign, we created a series of eye-catching HTML5 banners to promote their exciting offer: get the new Apple Watch when you switch to RBC. This project involved designing digital ads that showcase the seamless integration of RBC’s mobile banking services while highlighting the unique benefits of their limited-time offer.
For this campaign, RBC tasked us with creating a set of dynamic HTML5 banners to promote their offer. My goal was to deliver clean, high-impact ads that communicated the ease of switching to RBC and the added value of receiving the latest Apple Watch.
The clean layout and animations reflect RBC’s premium services, while the interactive elements of the HTML5 banners invite users to engage and learn more about the promotion.
I help teams deliver high-impact digital work with clarity, speed, and precision. My focus is on turning complex ideas into well-executed design systems and experiences that perform in the real world.
I’m a Senior Designer and creative lead with 14+ years of experience across UI/UX, branding, motion, and digital production. I work end-to-end, from concept and direction through to final delivery, partnering closely with stakeholders, developers, and marketing teams to ensure work is both strategically sound and production-ready.
My strength is bridging design and execution. I bring a deep understanding of systems, responsive design, accessibility, and modern front-end workflows, allowing me to move quickly, reduce friction, and elevate the overall quality of a project.
Based in Montreal, I work with teams across North America as a reliable, senior-level partner who can step into projects, take ownership, and deliver with minimal oversight while maintaining a high standard of craft and consistency.
