As part of RBC’s latest campaign, we created a series of eye-catching HTML5 banners to promote their exciting offer: get the new Apple Watch when you switch to RBC. This project involved designing digital ads that showcase the seamless integration of RBC’s mobile banking services while highlighting the unique benefits of their limited-time offer.
For this campaign, RBC tasked us with creating a set of dynamic HTML5 banners to promote their offer. My goal was to deliver clean, high-impact ads that communicated the ease of switching to RBC and the added value of receiving the latest Apple Watch.
The clean layout and animations reflect RBC’s premium services, while the interactive elements of the HTML5 banners invite users to engage and learn more about the promotion.
I believe in the details. The unnoticed nuances. The subtle changes and the seamless transitions. The ones that tell stories, the ones that make you feel like you are there. And the power that they have to take you back in time or propel you into the future.
Originally from New Zealand, I’ve brought my passion for design and innovation to Toronto, where I push creative and technical boundaries. As a Senior Designer, I specialize in blending design, animation, and emerging technologies. My expertise spans UI/UX development, branding, digital and print media, and motion graphics, with a strong focus on interactive media. I’m passionate about merging classic design principles with modern technology to craft compelling and immersive visual experiences.